General Mills Box Tops

General Mills continues to use DRVS to support their hugely successful Box Tops for Education Loyalty program during the critical Back To School Shopping season.

Consumers who purchased 5 qualifying Box Tops items from any retailer in the US could submit the image of their receipt to earn 20 eBoxTops credits. The image of the receipt was uploaded from btfe.com/receipts. This program utilized TPG’s Digital Receipt Validation API, to deliver the image of the receipt to TPG Rewards and to allow for the eBoxTops credit to be instantly deposited to the designated school after TPG Rewards validated the receipt submission.