Michelob Ultra Fitness Challenge Sweepstakes
Michelob Ultra is providing consumers a chance to with the ultimate home gym. Consumers simply sync their fitness device/app to their Ultra Fitness Challenge Sweepstakes account. For everyday they walk 10,000 steps or more, they automatically receive an entry into the sweepstakes. An account dashboard and email messages keep the consumers engaged in the promotion and their steps and entries results.
September - October 2020