PURCHASE VALIDATION PLATFORM WITHOUT A RECEIPT
TPG PROVIDES CPGS WITH A FRICTIONLESS WAY OF VALIDATING PURCHASE WITHOUT A RECEIPT.
The business case for brands to use Purchase Validation Without A Receipt include:
Demographics: TPG’s Purchase Validation technology is attractive to a younger consumer base compared to receipt submission programs, typically favored by older demographics. Barcode Bucks’ Purchase Validation broadens participation by appealing to both young and older consumers.
Removing friction from the purchase process: To enhance sales during a targeted period, it’s crucial to design promotions that attract all potential customers, especially deal-sensitive ones. Simplifying the purchase process boosts participation, particularly among those open to alternative deals. Higher friction in the process leads to fewer purchases for advertised promotions.
Fraud prevention: TPG’s Purchase Validation technology safeguards against fraud by eliminating the susceptibility of manipulation seen in receipt validation, ensuring rewards are granted solely upon genuine purchases
Purchase validation consumer journey
Consumer receives a secure unique, serialized barcode on their mobile device.
Consumers purchases qualified products and scans the unique barcode on their digital offer at check-out (Cashier or Self Check-Out) or can be redeemed on Walmart.com.
Purchase Validation within POS instantly.
Bonus rewards delivery options
MOVIE TICKETS : Receive a promotional movie ticket tied to a theatrical partnership.
POINT ISSUANCE: Issuing points for a loyalty program.
CHARITABLE DONATION: Donate a % to charity tied to the sponsored brands (i.e. Feeding America)
BRAND SPECIFIC REWARD CARDS: Issue a Brand UPC Specific Digital Gift Card worth $xx towards future purchase
CASE STUDIES
All
Barcode Bucks
Barcode Buck$ is a registered trademark of TPG Rewards, Inc.